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The USPS is very particular. I could not get a delivery confirmation to CANADA on a regular airmail shipment. For an EXHORBITANT price increase (probably 5 times the value of a US SIM card on eBay), you can ship overseas priority or some other means. I just don't think it would be worth it for the buyer.
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A SIM card is thin and weighs only a few grams. Just put it in a first-class airmail letter (tape it to a piece of card slightly smaller than the envelope to keep it from shifting around). This costs 84 cents to most destinations and takes 4-6 days. No need to mess with special delivery/registered mail/etc that costs more than the SIM is worth.
http://ircalc.usps.gov/
Tell the buyer to understand and accept any delivery "risks" this involves; it's not like that many letters go missing (between industrialized countries, at least). Another way to guarantee delivery is to make the buy two SIMS and send them in separate envelopes from different places. That's $1.68 and one of them is bound to arrive.
With reasonable international shipping costs, you'll probably sell a lot more of them.